Capital Project

Capital Project

June 13, 2019

The Valdez Museum and Historical Archive is again moving forward with plans to build a new museum facility. On February 19, 2019 the Valdez City Council voted to approve a draft Memorandum of Understanding (MOU) between the VMHA and City of Valdez to jointly plan for and construct a new museum facility. Since then, the Building Committee has met twice and narrowed down the field of possible building sites to three.The museum Board and Staff must work with the City Council and Administration to choose a final site for the new museum. The decision will be based on community feedback. In order to gain public support we are launching a community outreach effort to educate the public on the Museum’s needs as well as determine what portion of the community supports a new museum facility and where they want it to be built.

The museum Board and Staff is in the process of developing a two-stage outreach plan.

Stage 1 Content Design & Development:  A four-page brochure is being finalized. On the cover is the key question of Why Build a New Museum?  The two inside pages contain four questions with answers below each one:

  • Why is the Museum important to the community?
  • Why does the Museum need more space?
  • Why does the Museum need one facility?
  • What is the economic impact of a new museum?

The back cover displays a map on which the three final building sites are marked. It also gives a description of each site and its key features. Other supporting materials include four large “pop-up” banners to be displayed at outreach gatherings.

Stage 2 Implementation:  Both passive and aggressive strategies will be employed.

Passive:

  • Museum website, Social media, Radio and Print media

Aggressive:

  • Museum presence at various public events such as festivals and fairs
  • One-on-one contact with individuals in different settings; such as outside the Post Office, a table at Safeway, presentations at the Senior Center, Coast Guard community center, churches, Valdez Native Tribe plus local eating and drinking establishments

Community outreach will be a long term effort, but the initial phase will yield survey results that demonstrate what portion of the community supports a new museum facility, and where supporters want it to be built. Armed with that information we can schedule a City Council work session and move forward with the site selection process.